Privacy Policy

Last updated: July 31, 2026

Simple WhatsApp Button adds a floating WhatsApp button to a Shopify storefront. This policy explains what the app does and does not do with data.

In short: the app has no server and no database. It collects no personal data from merchants or from shoppers, sets no cookies, and performs no tracking or analytics. The only information it stores is the button configuration you enter, and that is saved inside your own Shopify store.

Who this policy covers

This policy applies to the Simple WhatsApp Button app, published by Toledo Interactive. It covers both parts of the app: the settings page inside the Shopify admin, and the button that appears on the storefront.

Information the app stores

The app stores one thing: the configuration you choose on its settings page. That is the WhatsApp phone number you want to receive messages at, the optional pre-filled message, and the button's appearance settings (color, icon color, position, size, icon size, animation, shadow, and stacking order).

This configuration is saved as an app-data metafield on your own Shopify store, through Shopify's Admin API. It is not copied to any server operated by Toledo Interactive, because the app does not operate one. If you uninstall the app, Shopify removes this data along with it.

The phone number you enter is business contact information that you choose to publish on your storefront. Please do not enter a personal phone number that you do not want shoppers to see.

Information the app does not collect

The app does not collect, store, receive, or transmit:

The app requests no Shopify access scopes. It cannot read your orders, customers, or products, because it was never granted permission to.

Cookies and tracking

The app sets no cookies and uses no tracking technologies, on the storefront or in the admin. The storefront button is plain HTML and CSS: it loads no JavaScript and makes no network requests of its own. No third-party scripts, advertising networks, or analytics providers are involved.

What happens when a shopper clicks the button

The button is a link. When a shopper clicks it, their browser or device opens WhatsApp with your number and, if you configured one, the pre-filled message. The conversation happens directly between the shopper and you, in WhatsApp.

Toledo Interactive is not part of that conversation and never sees, stores, or processes its contents. Once WhatsApp opens, WhatsApp's own terms and privacy policy apply, and any messages you receive are yours to handle under your own store's privacy policy.

Sharing and third parties

The app shares no data with third parties, because it holds none to share. No data is sold, rented, or transferred. The only external service the app communicates with is Shopify itself, to read and save your settings.

Data retention and deletion

Your settings live in your Shopify store for as long as the app is installed. Uninstalling the app removes the app embed from your theme and deletes the stored configuration, leaving no residual code or data behind. Because Toledo Interactive holds no copy of your data, there is nothing further to request deletion of.

Your rights

Privacy laws such as the GDPR, the CCPA, and Brazil's LGPD give individuals rights to access, correct, and delete their personal data. The app processes no personal data, so in practice there is nothing held about you to access or erase. If you believe otherwise, or have any question about this policy, contact us and we will respond.

Changes to this policy

If the app's behavior changes in a way that affects this policy, this page will be updated and the date at the top revised.

Contact

Toledo Interactive — [email protected]